Benevis and Kool Smiles: The Medicaid Dental Settlement Behind Production Targets

Whistleblower Justice Network

In the Kool Smiles Benevis Medicaid settlement, Benevis and its Kool Smiles clinics agreed to pay $23.9 million to resolve Medicaid dental fraud allegations involving unnecessary pediatric treatment and false billing. The government alleged that clinics rewarded procedure revenue while ignoring their own dentists’ complaints about excessive treatment. For someone who worked inside those clinics, the connection between the production report and the child’s treatment is the heart of the case.

The Justice Department announced the agreement on January 10, 2018. It covered Benevis LLC, formerly NCDR LLC, and more than 130 affiliated Kool Smiles clinics. Benevis provided business management and administrative services. The government described alleged false claims across 17 states between January 2009 and December 2011.

What Benevis and Kool Smiles Were Accused of Billing

The government alleged that Benevis and Kool Smiles submitted Medicaid claims for unnecessary pulpotomies, tooth extractions and stainless steel crowns, and sought payment for pulpotomies never performed. A pulpotomy is a baby root canal.

Clinics allegedly pressured dentists to meet revenue goals, paid substantial cash bonuses to dentists who generated more procedure revenue and disciplined those considered unproductive. According to the government, dentists’ complaints about overutilization went ignored.

We find that last allegation especially hard to shrug off. The objection came from the people treating the children. Management’s response belongs beside the bonus formula when we examine who knew how treatment decisions were being made.

The Missing First Dental Home Services

Texas First Dental Home claims formed another part of the settlement. The program offered a comprehensive package of dental services intended to improve oral health for children under three. The government alleged that Texas Kool Smiles clinics billed Medicaid for that package without fully providing it.

Children’s dental coverage is part of Medicaid’s required care even in a state that does not offer an adult dental benefit. Here, the government’s allegation was concrete: the clinic claimed payment for a package the child had not fully received. The visit record and the services billed belong together.

The Production Goal Behind the Treatment

A whistleblower’s complaint described a compensation formula that made extra billing personally valuable to a dentist. Its allegation went beyond a general demand to see more patients:

Because a large part of [the dentist]’s compensation (like other Kool Smiles dentists) was based on production, e.g., he would get to keep 25% of every dollar in bills he was able to generate over the $48,000 production goal, his legitimate treatment of patients made him unable or unlikely to reach these production goals and receive production bonuses over his baseline salary.

United States v. NCDR, whistleblower complaint, paragraph 39

That is the conflict the complaint describes: treating the patient appropriately could mean missing the bonus. More bills, more compensation. A dentist who recognized that pressure could explain how the compensation plan affected treatment choices, while a manager or billing employee could connect the resulting procedures to production reports and claims.

The complaint also alleged that a dentist drew criticism for performing too few stainless steel crowns and referring too many Medicaid patients to other dentists. In that account, the concern about referrals was keeping the patients’ revenue inside Kool Smiles. The production demand reached beyond a choice between two treatments to whether the patient should be treated elsewhere.

When the Code Follows the Revenue

The complaint alleged that a patient could receive a sealant while Medicaid received a bill for a filling. An employee described instructions to enter the filling code even though no filling had been provided. The same passage alleged that non-dental management told dentists to use crowns for small cavities that a less expensive filling could adequately treat, because crowns brought higher reimbursement.

Those are different ways to increase the bill. In the sealant allegation, the code misrepresented the service performed. In the crown allegation, the payment incentive allegedly changed the service itself. We connect the coding instruction to the treatment record because the claim alone cannot tell that whole story.

The Radiograph and the Procedure

The complaint alleged that Kool Smiles performed baby root canals without radiographic evidence that decay had affected the tooth’s nerve. A separate whistleblower pleading described stainless steel crowns placed without preoperative radiographs and a planned crown without compelling radiographic evidence to support its necessity.

For a dentist or assistant, the treatment plan and X-ray can explain what the submitted code leaves out. The question is which tooth needed which procedure, what supported that decision, and how the procedure became a Medicaid charge. That is the connection between clinical knowledge and provider billing evidence.

Separate Bills for Parts of the Same Service

The complaint also alleged unbundling: separate charges for services included in the payment for a baby root canal. It described billing each visit when the procedure required more than one appointment, and billing radiographs separately as well.

Here the useful comparison extends across the visit history. A billing employee may know how the completed procedure and its component visits were entered, while the clinical record shows what happened at each appointment. We examine those records together to understand what the practice represented to the payer.

Keeping Patients and Procedures Inside the Clinic

The complaint connected the drive for production to patient recruitment and referral decisions. It alleged that Kool Smiles offered gift cards and other incentives to employees who brought in new patients, particularly patients eligible for Medicaid.

The treatment allegations also reached the use of restraints. One whistleblower pleading alleged that children were placed in papooses without informed parental consent so unnecessary procedures could be performed. The other complaint alleged that a corporate presentation encouraged dentists to use a papoose board for young, reluctant patients instead of referring them to a pediatric dentist. It also alleged that guardians were kept away to conceal children’s suffering.

These allegations connect the business’s desire to keep a visit inside the clinic with decisions made in the dental chair. The harm alleged was borne by children, while Medicaid received the bills. An employee’s knowledge of who gave the instruction can explain a treatment pattern that the claims data alone cannot.

The Whistleblower Cases Behind the Settlement

Five whistleblower lawsuits initiated the government’s investigation. The Department of Health and Human Services’ Office of Inspector General, the Defense Criminal Investigative Service and the National Association of Medicaid Fraud Control Units conducted the nationwide investigation. The Justice Department announced that three former Kool Smiles employees would receive more than $2.4 million from the federal share of the settlement.

Can You Get Paid for Reporting Medicaid Fraud?

A whistleblower case under the False Claims Act can pay 15% to 30% of what the government recovers. The whistleblower reward announced here came from the federal portion of the settlement. Our team can assess how what you saw inside a dental practice fits a False Claims Act case.

Small Smiles and the Business Behind the Dentist

Small Smiles supplies a separate example of why the management office matters. FORBA Holdings, which provided management services to Small Smiles clinics, agreed to a $24 million settlement in January 2010 over allegations of unnecessary or deficient pediatric dental services. The alleged procedures included baby root canals, crowns and extractions.

The Senate Finance and Judiciary staffs’ 2013 report on corporate dentistry reproduced a valuation memorandum describing FORBA’s practical control. It installed billing infrastructure, recruited dentists and received the income. The report also described bonuses tied to productivity, patient volume and converting patients from hygiene services to higher-paid operative work.

The Senate report explained that many states require dental practices to be owned by licensed dentists. FORBA’s memorandum described a company that effectively owned and managed its clinics despite that formal separation. The company controlling the billing system and compensation can shape what happens well beyond the administrative office. For a dental insider, management agreements and bonus schedules can explain where a production instruction came from and whose financial interests it served.

What Evidence Is Needed to Prove Fraud?

Our whistleblower experts work with dentists, assistants, clinic managers and billing employees to connect management’s production demands, the child’s clinical record and the Medicaid claim. That includes what management heard when staff questioned the treatment.

A 1999 report for the Health Care Financing Administration, Controlling Fraud and Abuse in Medicaid: Innovations and Obstacles, explained why that business knowledge matters. It called for claims analysis informed by investigative knowledge of particular schemes and warned against looking at each provider or patient in isolation:

Particular attention needs to be paid to the detection of higher level fraud scams, where perpetrators spread their activities broadly across multiple provider numbers and hundreds or thousands of patients.

Controlling Fraud and Abuse in Medicaid: Innovations and Obstacles, Health Care Financing Administration-sponsored report, 1999

Applied to a dental management company, that means connecting the instruction to the clinics carrying it out. A dentist may understand why the radiograph contradicted the treatment plan. A billing employee may know why the code changed. A manager may know that the same compensation rule or instruction traveled across clinics. We build the case around how those views fit together.

You Know What the Production Report Left Out

If a bonus formula, coding instruction or treatment demand at your clinic tells this kind of story, talk with our whistleblower experts about the decisions you saw. We bring the clinical and business evidence together with you, find Medicaid dental fraud whistleblower lawyers who understand these claims, and remain your partners throughout the case.

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